World IA Day 2018

World IA Day is an annual celebration of the field of Information Architecture.

nForm hosted a successful World IA Day celebration on Saturday, February 24, 2018. This year’s theme was “Information Architecture for Good.” Read Kerryn’s event summary to get the scoop about the crowd, talks and abundant snacks.

World IA Day 2018 Edmonton


6 pm – 6:40 pm
Registration and Welcome!

6:40 pm – 7 pm

The Role of IA in Modern Digital Strategy by Micah Slavens

Time flies when you’re having fun. This grey-whiskered-digital-veteran looks at where we’ve come from and where we’re headed in information design. The art and science of IA has had to evolve quickly in step with our technology and social ecosystems. The pace is so rapid, it’s easy to forget how we got here—to think this is how it always was. Looking back isn’t only entertaining, it’s a solid reminder to approach our future challenges with humility, courage and good humour.

7:05 pm – 7:25 pm

“Blank” is better than “other” by Mark Morris

What do you do when you just can’t figure out how to classify something? In this talk, we will look at the importance of classification and categorization in both real world and IT situations and what to do when face to face with a “Platypus”.

7:25 pm – 7:40 pm

7:40 pm – 8:40 pm

User, Context and Information Architecture workshop by Isabelle Sperano and Robert Andruchow

The purpose of this interactive workshop is to help participants understand the importance of the context when designing an organization system. The attendees will gain a better understanding of the different dimensions to considerer when organizing content.

8:40 pm – 9:30 pm
Light refreshments were sponsored by Optimal Workshop.

Micah Slavens

Lift Interactive

Micah StevensMicah Slavens established Lift Interactive Inc. with his wife Kristi in 2002, with a vision of building an internationally renowned firm specializing in strategic design and web solutions, rich multimedia experiences, and leading-edge social media and web application development.In leading the delivery of both small and large scale web development projects, Micah primarily deals in the areas of strategy, planning and creative direction, as well as business development. With a keen eye for design, he takes pride in creating work that is purposeful, innovative and refreshing.

Mark Morris

Mark MorrisMark is a senior consultant at DevFacto Technologies with an enterprise perspective offering more than 6 years of success in Information Architecture, User Experience, Business Analysis and Software Development Testing. He is instrumental in arranging Information Architecture (IA) used for the design of new portals and intranets at DevFacto. Mark is a long time member of the Information Architecture Institute, which serves to bring the global IA community together as well as promote awareness of Information Architecture to the local community.

Isabelle Sperano
MacEwan University

Isabelle SperanoIsabelle Sperano is an assistant professor in Design at MacEwan University. She holds a PhD in Information Architecture. Her research focuses on representation, organization, and evaluation of information in large digital information environments. She focuses on finding common avenues of reflection for scientific research, teaching and practice in interaction design and information architecture.

Robert Andruchow
MacEwan University

Robert AndruchowRobert plays a leadership role in the design community through his teaching, work and research. He is currently Assistant Professor and Coordinator for the Design Studies program at MacEwan University with a teaching focus in user experience design. Previous to his appointment at MacEwan, Robert taught as a sessional instructor for 12 years at the University of Alberta teaching a range of courses such as design fundamentals, design research, design issues and interaction design. During this time, Robert worked for the federal government as a user experience designer until 2006 and since then has run his own design company, Big Pixel Creative working with government organizations and non-profits. Most recently, Robert was co-chair organizing UX Edmonton’s annual conference, UX Camp.